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Overview
Each business has its own unique way of evaluating how well accounts and users are using (or progressing in using) their platform. While journy.io comes packed with default conversion, churn and health Scores, a business might have the need for additional Scores that define specifics of its platform. These custom Scores would provide additional dimensions on how Good, Bad or Normal an account or user is.
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And as with each property, you can choose to sync those to new records in any connected ecosystem app, in case they are created and updated. Here's an example on how you would map a score to a HubSpot (custom) field when e.g. a new task to being pushed to HubSpot.
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