Connecting your SaaS platform, website and customer apps
- Yuri (Unlicensed)
- Yuri Lapin
Connecting your SaaS platform, website and customer apps
The very first step in setting up your PLG platform is to connect sources (and destinations) for collecting and sync'ing data, events and marketing attribution.
And it's really easy to set this up too! 🚀
Let us show you how...
Just to recap …
If you are using journy.io for B2C case it’s essential to have an overview of your Users and the way they interact with your product/App
If you are using journy.io for B2B (B2B2C) case it’s essential to have at least an overview of your Accounts and aggregate Consumer interactions within account. Ideally to have both - track individual Consumers and also aggregate all Consumers under Account
Depending on what’s your single source of truth for User/Accounts you can bring it to journy.io
either from in-App (product) analytics via Segment of journy SDK integrations
or import existing User/Accounts from one of CRMs, Messaging or Campaign Applications you use.
Once User/Accounts are settled we now need to bring Consumers behavior data with your product/App (product analytics). These could be integrated
again either via Segment of journy SDK
or if you have it in other Product Analytic Apps (like Amplitude, Heap, etc.) already .. could be forwarded to journy.io.
The above are the essential steps of onboarding your journy.io workspace. Without completing the above steps you won't gain the value you expect to get.
Read more
journy.io is about integrations a lot. Please review the below information about all possible integration you might bring to get the most value out of it.