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Overview
As journy.io monitors users and accounts during their whole lifecycle, from very first ad interaction on e.g. LinkedIn over visiting the website and creating a trail over becoming a customer and even potentially churning, the first most-elementary segmentations are lifecycle stages.
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journy.io automatically adds a computed property 'Stage' to each user and account, and fills in the name of the current stage automatically. As with all properties, it can be sync'ed to the proper connections where the 'Stage' property was mapped to a custom destination field.